Graphics to improve wayfinding, brighten up corridors and simplify information for visitors.
reassuring + informing visitors at stressful times
We were approached in 2021 by Helen Sanger, a physiotherapist at Newcastle Hospitals. They have four adult critical care units, each of 20-26 beds, covering different specialities.
Helen and her team recognised that our graphics could improve visitor experience and that something relatively dense in information would be worthwhile in the waiting rooms, as visitors frequently spend prolonged periods of time there.
The team wanted information about critical illness and the patient experience, and the experience of family and friends, our bed diagrams and something about the pathway from ICU to ward to rehab to home. After a visit in 2022, we proposed a variety of designs.
Our graphics
We developed a suite of graphics for Newcastle, including:
• CCU equipment infographics
• Welcome signs with local icons
• Pathway diagrams, showing the journey through CCU
• Large-format diagrams showing the experience of family and friends through quotes.
the impact
Clear signage and explanations in plain english improved the ICU visitor experience. Here are some quotes from visitors:
• ‘Due to bedside board it was easy to ask the nurse about the equipment’
• ‘Bright, colourful and easy to read’
• ‘Gives answers to questions you may not want to ask’
• ‘Helpful for children’
who we worked with
Helen Sanger, Advanced Physiotherapist, Rehabilitation after Critical Illness
Claire Randell, Nurse Consultant Critical Care
Funded by
Newcastle Hospital charitable funds
